Growing your Startup in Shenzhen

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Financing Opportunities

Financing Opportunities

*This chapter was created in collaboration with Hexcubes Business, a high-quality business service provider.

For all entrepreneurs, financing is a key step in driving their start-ups forward. For foreigners who are unfamiliar with the country’s ecosystem, how can they utilize the start-up investment resources in China?
In fact, many investment companies have a business proposal submission feature on their websites, where their employees carry out professional evaluation on business proposals submitted by entrepreneurs, and select projects that have good potential. Furthermore, there are also a wide range of start-up or tech media channels in China through which entrepreneurs can submit their proposals. In Shenzhen, there is always a project roadshow event taking place every day. The annual Innovation andEntrepreneurship Competition is the biggest event every year. If you have a good idea and plan, there is always a chance of it being picked up by investors. Entrepreneurs can look for funding opportunities in the following ways:
(1) Submitting proposals on investment company websites;
(2) Project roadshows;
(3) Joining start-up competitions;
(4) Pitching to online media for coverage.

1. Submitting proposals on investment company websites

Sino-US Venture Capital (http://www.suvc.com.cn/)
Key focus:
Internet, AI, advanced manufacturing, aerospace technology, life sciences and other high-tech and high-growth companies, with a main investment focus on promising
start-ups in the seed, start-up or growth stage.

Yunqi Partners (http://www.yunqi.vc/index/)
Key focus:
AI and big data,intelligent connection equipment, advanced manufacturing, etc.

Shunwei Capital (http://shunwei.com/)
Key focus:
Mobile internet, Internet+, intelligent hardware, intelligent manufacturing, deep technology, rural internet, etc.

IDG Capital (http://en.idgcapital.com/)
Key focus:
TMT (Technology, Media and Telecommunications), hygiene and health,
consumption and entertainment, advanced manufacturing, clean technology and energy, etc.

Sinovation Ventures (http://www.sinovationventures.com/)
Key focus:
AI & big data, consumption and Internet, B2B trading and enterprise service, education, medical service, etc.

ZhenFund (http://www.zhenfund.com/US/index.htm)
Key focus:
E-commerce, consumption, education, AI, enterprise service, mobile Internet, media, entertainment and sports, smart hardware and VR, fin-tech , hygiene and health, etc.

Empower Investment (http://www.empowerinvestment.com/index_en.html)
Key focus:
Emerging industries with high-speed growth such as internet, AI, big data, automation, fintech, the cultural creative field, consumption upgrade, new materials,
and bio-medicine.

2. Project roadshows

Project roadshows are an effective way of finding investors for your start-up. The organizer sorts through projects before a project roadshow, which helps ensure the quantity and quality of investors. A good project roadshow platform can help entrepreneurs search for investors more efficiently and secure funding. In China, different projects are being featured almost every day in project roadshows, which
often include large exhibitions and makerspaces. For example: the Conference on International Exchange of Professionals, China Hi-Tech Fair, 3W Space (3W Cafe),
We Young Maker Space, etc.

3. Joining start-up competitions

In addition to winning prize funding, joining different start-up competitions can help you get your name out there in a short period of time and attract the attention of more investors/investment companies. The more well-known start-up competitions in Shenzhen include China Innovation & Entrepreneurship Competition (in May),
Innovation Nanshan Entrepreneurs Star Contest (in June) and TechCrunch International City Event Shenzhen (about November).

4. Pitching to online media for coverage

In the age of the internet, you can attract more eyeballs and generate more investment opportunities by sharing your project with the general public. The following are some mainstream tech and start-up media organizations in China. You can choose the media site that that is the best fit for your project and send them your press releases.

Website URL
Lieyunwang.com https://www.lieyunwang.com/
36kr https://www.36kr.com/
TMTPOST http://www.tmtpost.com/
Iyiou https://equalocean.com/
Remarks: All the above websites accept English press releases.